Understanding Business in the Global Economy

Jonathan Swift (Autor) A Multi-Level Relationship Approach Edição em Inglês
    Understanding Business in the Global Economy_0
    Understanding Business in the Global Economy
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    • Focussing on the way in which relationships at various levels underpin international business activities this book presents a contemporary and realistic analysis of International Business in action. The concept of change permeates the text, highlighting the dynamic and often turbulant nature of international business and management.

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    Focussing on the way in which relationships at various levels underpin international business activities this book presents a contemporary and realistic analysis of International Business in action. The concept of change permeates the text, highlighting the dynamic and often turbulant nature of international business and management.

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