LinkedIn for Personal Branding : The Ultimate Guide

AMAZON #1 BESTSELLER - 2021 EDITION Make a real impact on LinkedIn! LinkedIn for Personal Branding is truly unique because it provides: - Strategies on how to position yourself - not just a ""how-to"" on features - Dozens of real examples and case studies - Best practices for each profile section - Six fresh new chapters about LinkedIn content with examples and strategies - Writing prompts, ideas, and five persona examples for the About essay (summary) - Five unique approaches to the work experience section - Specific advice for job seekers, executives, employees, salespeople, freelancers, and people with a portfolio career - Ways to measure and improve your personal LinkedIn experience - Strategies to build and leverage your brand on LinkedIn - Online Reader Resource website with additional resources and links Also, you will learn how to: - Be more easily found via LinkedIn and Google - Leverage images, videos, links, and new profile sections - Optimize your profile for search and first impressions - Attract prospects and employers with your profile and content - Become a thought leader - Build social proof with recommendations and endorsements - Write an impactful headline - Use best practices for Company page and Groups opportunities This book is written for: - Executives and future executives - Business owners and future business owners - Students and new grads - Independent professionals or consultants - Job seekers Sandra Long is a LinkedIn expert, consultant, author, and speaker. Her best-selling book is LinkedIn for Personal Branding. The Ultimate Guide. Sandra presented the first-ever TEDx talk about LinkedIn in 2019. The 11-minute speech is called LinkedIn Community: A Super Power Hiding in Plain Sight and is available on YouTube. Sandra and her company Post Road Consulting focus 100% on LinkedIn education and thought leadership.