The Smart Business Guide To China Ecommerce

Frank Lavin

The Smart Business Guide To China Ecommerce - 1
Estado : Novo
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Resumo
How to win in the worlds largest retail market. China is the largest ecommerce market in the world and the most digital of the major economies. At the same time many international brands are intimidated by the China market given their lack of familiarity and the significant cultural and language differences.The Smart Business Guideampnbsphelps bridge this gap by providing a howto approach to the China ecommerce ecosystem.

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Resumo

How to win in the worlds largest retail market. China is the largest ecommerce market in the world and the most digital of the major economies. At the same time many international brands are intimidated by the China market given their lack of familiarity and the significant cultural and language differences.The Smart Business Guideampnbsphelps bridge this gap by providing a howto approach to the China ecommerce ecosystem.
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Características

Editora

Penguin Random House SEA

Idiomas

Inglês

Número de páginas

196

Encadernação

Capa Dura / Hardback

Data de lançamento

27/08/2021

Altura

167 x 259 x 18

Peso

482

Tema

Biography & True Stories

EAN

9789814954655

Publicidade
Publicidade