Business Philosophy According To Enzo Ferrari

An inspiration for managers leaders and everybody who is interested in Enzo Ferraris life.Born 1898 in the NorthernItalian city of Modena Enzo Ferrari lived his dream and founded the worlds most famous sports car manufacturer. This book analyzes how he achieved his goals by what are considered to be modern concepts or where leadership theories emotional intelligence business ethics client orientation and sustainability already were guiding principles of business in the beginning of the last cen