The Philadelphia Barrio - The Arts, Branding, and Neighborhood Transformation - Paperback - 2011

How does a socalled bad neighborhood go about changing its reputation? Is it simply a matter of improving material conditions or picking the savviest marketing strategy? What kind of role can or should the arts play in that process? This title examines one neighborhoods fight to erase the stigma of devastation.
Year of publication: 2011
Pagination: 248 pages, 23 halftones, 2 maps, 2 line drawings, 7 tables
Format: Paperback