Campaign '96 - A Functional Analysis of Acclaiming, Attacking and Defending - Hardback - 1998

William L. Benoit,etc.,Blaney, Joseph R. (Assistant Professor of Mass Communication, Northwest Missouri State University, USA),Pier, P.M. (Department of Communication, University of Missouri, USA)

Campaign '96 - A Functional Analysis of Acclaiming, Attacking and Defending - Hardback - 1998 - 1
Resumo
"This work applies the functional theory of political campaign discourse to the 1996 presidential campaign, studying a range of message forms including, television spots, radio addresses and other speeches. Three types of rhetorical strategies are identified: acclaiming; attacking; and defending.
Year of publication: 1998
Pagination: 288 pages, black & white illustrations
Format: Hardback
Serie: Praeger Series in Political Communication"

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Resumo

"This work applies the functional theory of political campaign discourse to the 1996 presidential campaign, studying a range of message forms including, television spots, radio addresses and other speeches. Three types of rhetorical strategies are identified: acclaiming; attacking; and defending.
Year of publication: 1998
Pagination: 288 pages, black & white illustrations
Format: Hardback
Serie: Praeger Series in Political Communication"
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Características

Editora

ABC-CLIO

Dimensão

229 x 152 x 19

Peso

626

Origem

United States

EAN

9780275963613

Publicidade
Publicidade