Public Relations - Contemporary Issues and Techniques - Paperback - 2003
Paul Baines, John Egan, Frank Jefkins
Estado :
Segunda-mão: Bom estado
Estados : Segunda-mão: Bom estado
Capa, contra-capa, cantos e páginas interiores podem apresentar vestígios de utilização.
Vendido por
País de expedição : França
Comentários do vendedor
Livre
Resumo
A guide to public relations management. It provides a comprehensive analysis and explanation of a range of PR techniques, spanning both inhouse and agency practice. It presents the core strategies for successful PR combining this with advice on implementation and the everyday techniques that every PR person needs to grasp.
Year of publication: 2003
Pagination: 456 pages, 1, black & white illustrations
Format: Paperback
Year of publication: 2003
Pagination: 456 pages, 1, black & white illustrations
Format: Paperback
Public Relations - Contemporary Issues and Techniques -...
Resumo
A guide to public relations management. It provides a comprehensive analysis and explanation of a range of PR techniques, spanning both inhouse and agency practice. It presents the core strategies for successful PR combining this with advice on implementation and the everyday techniques that every PR person needs to grasp.
Year of publication: 2003
Pagination: 456 pages, 1, black & white illustrations
Format: Paperback
Year of publication: 2003
Pagination: 456 pages, 1, black & white illustrations
Format: Paperback
Publicidade
Avaliações dos nossos clientes
Public Relations - Contemporary Issues and Techniques - Paperback - 2003
Sê o primeiro a dar
a tua opinião sobre este produto
Características
- Editora
-
Taylor & Francis Ltd
- Dimensão
-
246 x 188 x 23
- Peso
-
864
- Tema
-
Public relations
- Origem
-
Designed / suitable for UK vocational qualifications United Kingdom
- EAN
-
9780750657242
Publicidade
Publicidade