The Market Makers - How Retailers are Reshaping the Global Economy - Hardback - 2011
Gary G. Hamilton, Benjamin Senauer, Misha Petrovic
Resumo
"In eleven chapters by leading scholars, The Market Makers provides a detailed but highly readable analysis of how retailers have become the leading drivers of the new global economy. The analytic core is the ""market-making perspective,"" which refocuses economic analysis away from factories and production to markets and market-making.
Year of publication: 2011
Pagination: 384 pages, Illustrations
Format: Hardback"
Year of publication: 2011
Pagination: 384 pages, Illustrations
Format: Hardback"
The Market Makers - How Retailers are Reshaping the Global...
Resumo
"In eleven chapters by leading scholars, The Market Makers provides a detailed but highly readable analysis of how retailers have become the leading drivers of the new global economy. The analytic core is the ""market-making perspective,"" which refocuses economic analysis away from factories and production to markets and market-making.
Year of publication: 2011
Pagination: 384 pages, Illustrations
Format: Hardback"
Year of publication: 2011
Pagination: 384 pages, Illustrations
Format: Hardback"
Publicidade
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The Market Makers - How Retailers are Reshaping the Global Economy - Hardback - 2011
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Características
- Editora
-
Oxford University Press
- Dimensão
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244 x 176 x 26
- Peso
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732
- Tema
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Globalization|International business
- Origem
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United Kingdom
- EAN
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9780199590179
Publicidade
Publicidade