Service Management - Strategy and Leadership in the Service Business - Paperback - 2000

Richard Normann

Service Management - Strategy and Leadership in the Service Business - Paperback - 2000 - 1
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Resumo
In the world of industry and management, the service industry is unique. This book provides a comprehensive framework in which to discuss the unique management issues of the service industry, and looks into the special characteristics of services and the conditions necessary for success in the management of service organizations.
Year of publication: 2000
Pagination: 254 pages, line drawings, tables, index
Format: Paperback

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Resumo

In the world of industry and management, the service industry is unique. This book provides a comprehensive framework in which to discuss the unique management issues of the service industry, and looks into the special characteristics of services and the conditions necessary for success in the management of service organizations.
Year of publication: 2000
Pagination: 254 pages, line drawings, tables, index
Format: Paperback
Publicidade

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Service Management - Strategy and Leadership in the Service Business - Paperback - 2000

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Características

Editora

John Wiley and Sons Ltd

Idiomas

Inglês

Dimensão

228 x 154 x 18

Peso

408

Colecção

Economics, finance, business & management

Tema

Organizational theory & behaviour|Service industries

Edição

3 Rev ed

Origem

United Kingdom

EAN

9780471494393

Publicidade
Publicidade