Service Management - Strategy and Leadership in the Service Business - Paperback - 2000
Richard Normann
Resumo
In the world of industry and management, the service industry is unique. This book provides a comprehensive framework in which to discuss the unique management issues of the service industry, and looks into the special characteristics of services and the conditions necessary for success in the management of service organizations.
Year of publication: 2000
Pagination: 254 pages, line drawings, tables, index
Format: Paperback
Year of publication: 2000
Pagination: 254 pages, line drawings, tables, index
Format: Paperback
Service Management - Strategy and Leadership in the Service...
Resumo
In the world of industry and management, the service industry is unique. This book provides a comprehensive framework in which to discuss the unique management issues of the service industry, and looks into the special characteristics of services and the conditions necessary for success in the management of service organizations.
Year of publication: 2000
Pagination: 254 pages, line drawings, tables, index
Format: Paperback
Year of publication: 2000
Pagination: 254 pages, line drawings, tables, index
Format: Paperback
Publicidade
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Características
- Editora
-
John Wiley and Sons Ltd
- Idiomas
-
Inglês
- Dimensão
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228 x 154 x 18
- Peso
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408
- Colecção
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Economics, finance, business & management
- Tema
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Organizational theory & behaviour|Service industries
- Edição
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3 Rev ed
- Origem
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United Kingdom
- EAN
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9780471494393
Publicidade
Publicidade