The Promiscuous Customers - Invisible Brands Delivering Value to Digital Markets - Paperback - 2001
Michael Bayler, David Stoughton
Resumo
Phones, TVa s, PDAa s, watches and even fridges are rapidly taking the place of the PC. Now Europea s proliferating channels and devices plus its multiple cultures and languages are writing tomorrowa s rules.
Year of publication: 2001
Pagination: 278 pages, Ill.
Format: Paperback
Year of publication: 2001
Pagination: 278 pages, Ill.
Format: Paperback
The Promiscuous Customers - Invisible Brands Delivering...
Resumo
Phones, TVa s, PDAa s, watches and even fridges are rapidly taking the place of the PC. Now Europea s proliferating channels and devices plus its multiple cultures and languages are writing tomorrowa s rules.
Year of publication: 2001
Pagination: 278 pages, Ill.
Format: Paperback
Year of publication: 2001
Pagination: 278 pages, Ill.
Format: Paperback
Publicidade
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The Promiscuous Customers - Invisible Brands Delivering Value to Digital Markets - Paperback - 2001
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Características
- Editora
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John Wiley and Sons Ltd
- Idiomas
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Inglês
- Dimensão
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233 x 156 x 21
- Peso
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438
- Colecção
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Business & management
- Tema
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E-commerce: business aspects|Management & management techniques|Sales & marketing|Internet guides & online services
- Origem
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United Kingdom
- EAN
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9781841121598
Publicidade
Publicidade