Professional Selling - Paperback - 2003

Thomas N. Ingram,LaForge, Raymond (Brown-Forman Professor of Marketing, University of Louisville, USA),Avila, Ramon (George and Frances Ball Distinguished Professor of Marketing, Ball State University, USA),et al

This text provides comprehensive coverage of contemporary professional selling by integrating sales research with leading personal selling practices. This experienced author team draws on their industry and academic experience to blend contemporary research findings with illustrated best practices.
Year of publication: 2003
Pagination: 352 pages, illustrations
Format: Paperback

Sê o primeiro a dar
a tua opinião sobre este produto

Editora: Cengage Learning, Inc

Dimensão: 275 x 216 x 19

Peso: 726

Tema: Sales & marketing

Edição: 2 Rev ed

Origem: United States

EAN: 9780324191110

Professional Selling - Paperback - 2003

Thomas N. Ingram,LaForge, Raymond (Brown-Forman Professor of Marketing, University of Louisville, USA),Avila, Ramon (George and Frances Ball Distinguished Professor of Marketing, Ball State University, USA),et al

Resumo

Avaliações dos nossos clientes

Características