Fundraising Analytics - Using Data to Guide Strategy - Hardback - 2008

Fundraising Analytics: Using Data to Guide Strategy Fundraising Analytics shows you how to turn your nonprofit?s organizational data?with an appropriate focus on donors?into actionable knowledge. The result? A vibrant, donorcentered nonprofit organization that makes maximum use of data to reveal the unique diversity of its donors.
Year of publication: 2008
Pagination: 240 pages, illustrations
Format: Hardback
Serie: AFP/Wiley Fund Development Series