Measuring the Networked Nonprofit - Using Data to Change the World - Paperback - 2012

The tools nonprofits need to measure the impact of their social media Having a social media measurement plan and approach can no longer be an afterthought. It is a requirement of success. As nonprofits refine their social media practice, their boards are expecting reports showing results.
Year of publication: 2012
Pagination: 336 pages, illustrations
Format: Paperback